El Gomhoreya TV , Mohandeseen , Cairo , Egypt
Business Description:
We're a group of Egyptian youth, raised like the rest of the generation in front of the TV watching Channel 1 and Channel 2, our favorite shows being the classics: Bo2loz, Captain Maged and Mazinger.
Growing up, we were shocked to discover that media is so much more than just two TV channels and a bunch of identical newspapers. This shock taug...
We're a group of Egyptian youth, raised like the rest of the generation in front of the TV watching Channel 1 and Channel 2, our favorite shows being the classics: Bo2loz, Captain Maged and Mazinger.
Growing up, we were shocked to discover that media is so much more than just two TV channels and a bunch of identical newspapers. This shock taught us what media means and what content means. We figured out why "Ba7eb el Seema" will live so much longer than "El Limby" although it didn't make half the profit. We also realized why we never get bored of "El Nasser Salah-Eldin" although during its first screening the audience stood up and left before the intermission. We discovered the true meaning of governmental media, directed media and profit-targeting media and through that, we know now that the future doesn't belong to them. It belongs to those who are honest, talented and innovative, not to big names and big-scale production and advertising.
That's why El Gomhoreya TV has become our republic, our journalism, our news, our videos, our movies, our series, our opinions and even our own personal trials and tribulations.
Growing up, we were shocked to discover that media is so much more than just two TV channels and a bunch of identical newspapers. This shock taught us what media means and what content means. We figured out why "Ba7eb el Seema" will live so much longer than "El Limby" although it didn't make half the profit. We also realized why we never get bored of "El Nasser Salah-Eldin" although during its first screening the audience stood up and left before the intermission. We discovered the true meaning of governmental media, directed media and profit-targeting media and through that, we know now that the future doesn't belong to them. It belongs to those who are honest, talented and innovative, not to big names and big-scale production and advertising.
That's why El Gomhoreya TV has become our republic, our journalism, our news, our videos, our movies, our series, our opinions and even our own personal trials and tribulations.
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